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CEAT is the Tire of Choice in Tough Times
Wed, 29 Jan 2025 | PRODUCTS
Farmers are feeling the pressure of rising input costs and fluctuating grain prices, so every cost-saving measure counts. They’re considering where to reduce input costs such as machinery, chemicals and fertilizer . . . that goes for tires as well.
Tires can be a significant expense, especially with the wear and tear that comes with carrying heavy equipment, working tough terrain and traveling many miles between fields. Ag tires, like the ones from CEAT Specialty, offer an attractive solution for today’s cash-challenged farmers because they balance durability and cost-effectiveness.
CEAT's tires, with their combination of performance and price point, are especially appealing in a market where farmers are looking for ways to stretch their budgets without sacrificing reliability. CEAT tires help reduce downtime and maintenance costs - that's a win for farmers who rely on their equipment to stay operational through busy seasons.
According to Rob McCulligh, OE Sales Manager for TIRECRAFT Ontario, CEAT Specialty is knocking it out of the park on the value front. “The main selling point for CEAT is the quality of the tire and the price point. CEAT offers an unbelievable combination of price and quality,” he noted.
CEAT farm tires, like the CEAT FARMAX R80, are well recognized for their durability and roadability -- absolutely critical benefits for farmers who need tires that can withstand the daily rigors of farm work while also performing well on the road when they’re hauling equipment or traveling between fields. Durability means fewer replacements, less downtime, and fewer maintenance issues, which is key when every hour counts during the growing season.
