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Did You Know This About CEAT?

Tue, 27 Aug 2024 | PRODUCTS

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CEAT Specialty, which markets a full line of Ag, OTR, industry and forestry tires, has only been in North America for seven years, so you may be surprised to learn that the CEAT tire brand is 100 years old. Here are some other interesting CEAT factoids:

CEAT is a global tire company selling products in more than 110 countries.

CEAT is the only tire company in the world to receive the prestigious Deming Grand Prize for total quality management (TQM) excellence.

“CEAT” is pronounced “See Ott.”

CEAT Specialty has been sponsoring US professional and amateur rodeo associations for five years.

Tires made by CEAT Specialty consist of 34% of sustainable materials, including natural and reclaimed rubber, as well as plant-based resins.

CEAT Specialty brought 100 new tire sizes to the market in 2023.

CEAT Ag radials are backed with a seven-year manufacturer’s warranty and three-year field hazard warranty.

The CEAT Ambernath plant in India produces 105 tons of off-highway tires daily.

CEAT VF tires can carry 40% more load than standard Ag radials, or the same load at 40% less air pressure.

CEAT Specialty entered the North American forestry segment in 2024 with several innovative tires for forestry equipment.